This study assesses the adaptation of professional skills among accounting students to the impact of artificial intelligence (AI) at universities offering accounting and auditing programs in Hanoi. Data were collected fr...
This study examines the effects of e-payment services and e-commerce on supply chain efficiency and open innovation among small and medium-sized enterprises (SMEs) in Vietnam. Data collected from 212 valid responses were...
This study examines the factors influencing blockchain technology adoption in e-commerce, with particular emphasis on the roles of security, privacy, and trust. Drawing on the extended Technology Acceptance Model (TAM),...
Trong bối cảnh cạnh tranh ngày càng gay gắt và chuyển đổi số diễn ra nhanh chóng, đổi mới sáng tạo đã trở thành yếu tố thiết yếu đối với năng lực cạnh tranh và hiệu quả hoạt động của doanh nghiệp. Tuy nhiên, các doanh ng...
Nghiên cứu nhằm xác định các nhân tố ảnh hưởng đến ý định sử dụng ứng dụng giao đồ ăn của người trẻ tại TP. Hồ Chí Minh. Kết quả nghiên cứu chỉ ra, trong 5 yếu tố tác động, động lực hưởng thụ là nhân tố có ảnh hưởng mạnh...
Active learning has emerged as a prevailing approach in higher education, aimed at fostering students’ competencies and engagement. This study evaluates the implementation of active learning methods and techniques in acc...
Thanks to ecological advantages of the Cat Ba Archipelago World Biosphere Reserve and an extensive mangrove forest system, Hai Phong possesses strong potential to develop green tourism and position itself as a leading “g...
This study evaluates the potential and constraints associated with the adoption of drone technology in logistics operations within the Hai Phong seaport area. Employing a mixed-methods approach, the research integrates q...
Carbon emissions inventories enable organizations and businesses to assess energy consumption and greenhouse gas emissions, particularly the impact of carbon dioxide (CO₂) across the entire value chain - from production,...
This study examines the forest garden model as a representative agroforestry system capable of integrating circular economy (CE) principles within Vietnam’s forestry sector. Drawing on a synthesis of secondary literature...
Sự gắn kết của nhân viên đóng vai trò quan trọng trong việc nâng cao hiệu quả hoạt động của tổ chức và duy trì lợi thế cạnh tranh bền vững. Nghiên cứu này phân tích các yếu tố ảnh hưởng đến sự gắn kết của nhân viên tại T...
Against the backdrop of accelerating digital transformation and intensifying global competition, Artificial Intelligence (AI) is emerging as a pivotal force reshaping logistics operations. This study examines contemporar...
This study develops and empirically evaluates the effectiveness of a triadic teaching model - “Instructor-led, AI-supported, Student-autonomous” - implemented with a sample of 242 third-year Chinese language students at...
In recent years, garment enterprises nationwide have encountered significant challenges amid intensifying market competition. Sustaining and expanding production and business operations therefore require firm-specific an...
This study examines the “Incredible India” campaign to identify effective marketing strategies for cultural tourism, with a focus on national branding, digital campaigns, and targeted international promotion. Utilizing s...