Issue: Số 22 - Tháng 10- 2024Tài chính - Ngân hàng - Bảo hiểm
Innovation strategies: Lessons for the Vietnamese banking sector
Published: July 29, 2026
Abstract
The Vietnamese banking industry is confronting numerous challenges, including sluggish growth, competition from financial technology (FinTech) companies, and rising customer demand for enhanced digital experiences. This study explored the experiences of international banks, particularly those that have successfully implemented innovative strategies. By analyzing these cases, the study provided valuable insights and practical lessons, offering strategic recommendations to help Vietnamese banks adapt to the evolving financial landscape and meet customer expectations more effectively.
Keywords
innovationbankexperiencesbanking system
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