A Study on the Factors Affecting Local People's Decision to Participate in Community-based Tourism in Binh Thuan Commune, Binh Son District, Quang Ngai Province

This study explored the factors affecting local people's decision to participate in community-based tourism in Binh Thuan commune, Binh Son district, Quang Ngai province. The study’s quantitative research results showed that the decision of local people to participate in community-based tourism activities is influenced by eight factors as initially hypothesized. Some management implications were proposed to help tourism managers, local people, and tourism businesses develop local community-based tourism.