Developing weather-adaptable tourism products

This study examines the development of tourism products tailored to weather and climatic conditions as a strategy for promoting sustainability and attracting tourists year-round. Drawing on empirical data and reports from tourism organizations, the study identifies opportunities for leveraging Vietnam’s diverse climate zones to diversify and adapt tourism offerings. The study proposes solutions to enhance the tourism sector’s capacity to respond to seasonal and climate-related challenges, minimize the adverse impacts of climate change, and improve the overall visitor experience.