Solutions for improving customer care at VNPT Can Tho

This study examines the current state of customer care at VNPT Can Tho, highlighting key limitations in service channel diversity, response time, complaint resolution, staff quality, and technological integration. Based on the analysis, the study proposes a set of strategic solutions aimed at enhancing customer service effectiveness. These include diversifying service channels and accelerating digital transformation, improving response times and complaint handling processes, upgrading the quality of customer service personnel, leveraging technology for personalized support, implementing customer loyalty programs, and strengthening feedback and survey systems. Collectively, these measures are designed to establish a more professional, responsive, and customer-centric service framework, thereby improving customer satisfaction and meeting the growing expectations of users.