Abstract
In the context of international economic integration, human resources are regarded as a critical internal driver of business competitiveness, particularly in the service and tourism sectors. This study analyzes the current state of human resource management at Ha Lan Trade and Tourism Joint Stock Company during its restructuring phase. By examining key activities, including recruitment, training, labor allocation, and compensation policies, the study identifies several systemic limitations, such as passive recruitment practices, insufficiently strategic training programs, and delays in the adoption of management technologies. Based on these findings, the study proposes a set of solutions to improve human resource management, thereby enhancing productivity and strengthening the company’s sustainable competitiveness in the future.